**This episode is brought to you by MuteSix and Honeycomb Credit**   “We wanted a sneaker that would take you through your whole day,” says Michael Petry and Laurie Spiro, co-founders of Courser. They continue the conversation and discuss the trend of investing in wellness and taking care of their bodies. Their advice for entrepreneurs is that running a business requires hard work, but in the end, it's satisfactory and rewarding too. A positive mental attitude and the ability to wake up excited every day are essential for an entrepreneur. In addition, believing in your vision is critical to one's brand. We discussed: * People want something different than Nike and Adidas * Potholes to avoid in the entrepreneurial journey * What's their craftsmanship process and its qualities * Friends and artisans in Italy * Gratitude towards factories and families * Shoes they have for men and women * Their upcoming products   Join Ramon Vela and Michael Petry, and Laurie Spiro as they break down the inside story on The Story of a Brand. For more on Courser, visit https://courserworld.com/. * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX. MuteSix is the leading agency in performance marketing. They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel. They're currently offering listeners a FREE omnichannel marketing audit. Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance. The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO. For your free digital marketing consultation, visit mutesix.com/storyofabrand. * This episode is also brought to you by Honeycomb Credit. With Honeycomb Credit, you can transform your customers into your biggest brand advocates by giving them the chance to lend directly to your growing business. Brands looking to expand nationally, buy equipment, or launch a new product have used Honeycomb to get the funds they need while engaging their customers in a whole new way. Learn how to level up your customers today visit https://www.honeycombcredit.com/brand