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Kosterina - Health, Beauty from the Inside and Out

Kosterina - Health, Beauty from the Inside and Out

FromThe Story of a Brand


Kosterina - Health, Beauty from the Inside and Out

FromThe Story of a Brand

ratings:
Length:
30 minutes
Released:
Dec 16, 2021
Format:
Podcast episode

Description

**This episode is brought to you by MuteSix, Sendlane, StoreYa, and Justuno**   “Health and beauty from the inside and out” that's what Kosterina is all about, says Katina Mountanos, Founder and CEO of Kosterina. Here are some things Katina shares in part 2 of this feature: consuming dark chocolate and olive oil together can amplify antioxidant properties. Sauces and olive oil are great for those looking to incorporate more vegetables. Kosterina plans to continue building its four main categories: olive oil and vinegar, dark chocolate, freshly baked goods, and skincare. Katina says that extra virgin olive oil is the healthiest oil. The brand sees vegetable and canola oil as its enemy because it's highly processed, causes inflammation, and can bring harm to the body. She discusses: * Olive oil flavors * Dark chocolate balsamic vinegar * Their product lines * Enhancing the plant-based diet * What's coming next * New product category * Marketing standpoint * Problems with vegetable oil * Global supply chain Join Ramon Vela and Katina Mountanos as they break down the inside story on The Story of a Brand. For more on Kosterina, visit: https://www.kosterina.com/  Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand.” Click here to listen on Apple Podcast or Spotify. * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX. MuteSix is the leading agency in performance marketing. They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel. They're currently offering listeners a FREE omnichannel marketing audit. Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance. The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO. For your free digital marketing consultation, visit: https://mutesix.com/storyofabrand  * This episode is also brought to you by Sendlane. If all DTC companies were forced to turn off Facebook ads, they'd be dead on arrival. Why is that? They over-invest in paid acquisition and under-invest in retention. Luckily, Sendlane makes it easy to solve this problem. Sendlane is an E-Commerce Customer Experience Platform helping hundreds of DTC brands to tighten their existing customer relationships. Sendlane automates personalized customer experiences through Welcome and Abandoned Cart workflows, SMS, Deep Data Integrations with Shopify and WooCommerce, multi-store functionality, and much more. Plus, they don't stand for lazy customer support. Their San-Diego-based team has an average 1-minute response time from a live human, making sure you never get stuck in a chat queue ever again. Curious about how Sendlane can help your DTC brand grow? Schedule a demo with a Specialist. Visit https://www.sendlane.com/story  * This episode is also brought to you by StoreYa. If managing your ads drives you crazy, and you’re all about automating your ecom business, then you have to give StoreYa a try! StoreYa will Launch, Optimize & Scale your ads on Google, Facebook & Instagram...WITHOUT YOU having to do ANYTHING Their powerful AI will optimize your campaigns 24/7, delivering the best ads to the right customers... They are a Google & Facebook Partner that supports over 400,000 merchants! To get started and enjoy a 33% discount for the first month, simply visit https://www.storeya.com/Story  * This episode is also brought to you by Justuno. Worried about hitting your revenue goals this month? Make the most of your website traffic with Justuno - the #1 CRO tool for thriving e-commerce sites. Grow your email and SMS lists, show smart product recommendations to increase your average order value, imp
Released:
Dec 16, 2021
Format:
Podcast episode

Titles in the series (100)

The Story of a Brand Podcast is a show focused on e-commerce brands and the entrepreneurs, products, and customers that make up the brand. We believe that people want to buy from authentic Brands they love, admire, and to whom they feel community. Whether it’s how the brand obsesses over the customer experience or how they design or manufacturer their product or their stance on social issues. Our show attempts to illustrate the “Why” people connect to the Brands they love and perhaps just as important, how the Brand connects the customer to the world around them.