In the first part of this Feature, we interview Lindsey Andrews, Co-founder and CEO of Minibar Delivery.  Minibar Delivery is the go-to app for having beers, wines, and liquors delivered straight to your front door.    It’s become increasingly popular with the recent pandemic to have almost anything delivered to your home, whether it’s food, Amazon orders, or dry cleaning.    With Minibar Delivery, Lindsey created an e-commerce market for the local mom and pop liquor stores to join that trend. Wherever you may be sheltering at home, you could have your favorite beers or wines delivered while maintaining a safe distance. In Part 1, Lindsey discusses What Minibar Delivery is; COVID Impacts on a delivery company; Creating the Minibar Delivery brand; Helping mom and pop shops go into the digital age; Working with local guidelines to deliver safely; Being a role model for your daughter; and much more.   Join us while Ramon Vela interviews Lindsey on The Story of a Brand and listen to him share the inside story of a brand. For more on Minibar Delivery, visit: https://minibardelivery.com/ *    This episode and our entire podcast are brought to you by ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct to consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services.   If you are looking back on this year wondering what went wrong, or what could have gone better, or if you need to start putting together your game plan for 2021, I have one piece of advice; you need to talk to the strategists at ATTN Agency. I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct to consumer brands, delivering month over month results. Go to https://www.attnagency.com/storyofabrand/ for a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels.   *   MuteSix -  http://mutesix.com/storyofabrand