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LinkedIn’s head of global sales on the early pandemic ad panic

LinkedIn’s head of global sales on the early pandemic ad panic

FromAd Age Ad Lib


LinkedIn’s head of global sales on the early pandemic ad panic

FromAd Age Ad Lib

ratings:
Length:
33 minutes
Released:
Sep 10, 2020
Format:
Podcast episode

Description

Ad Age spoke with Penry Price, LinkedIn’s VP of global sales, to understand how the site managed through the crises that have hit all industries. The pandemic affected digital advertising as sectors like travel pulled back on spending while other industries pulled ads temporarily to make them more appropriate for the national mood.
Released:
Sep 10, 2020
Format:
Podcast episode

Titles in the series (100)

Ad Lib features unscripted conversations with some of the biggest personalities in media and marketing, speaking off the cuff with Ad Age editor Brian Braiker. The goal here is to do away with spin and jargon, and get to know some of the more influential and innovative people in this space — and understand the humans behind the titles.