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Mira Kaddoura, founder and ECD, Red &. Co.

Mira Kaddoura, founder and ECD, Red &. Co.

FromAd Age Ad Lib


Mira Kaddoura, founder and ECD, Red &. Co.

FromAd Age Ad Lib

ratings:
Length:
35 minutes
Released:
Mar 13, 2020
Format:
Podcast episode

Description

Mira Kaddoura grew up in Beirut, where she witnessed war firsthand. With a striking head of frizzy red hair, Kaddoura learned early on how to live life as someone who stands out: The themes of inclusion, representation and the other have all colored her work. Kaddoura joins the podcast to discuss the Red & Co. ethos. The agency has partnered with Google on an initiative to teach girls to code and developed global brand strategy for Netflix and created the “Make Room” campaign to boost representation of those missing in most mass media.
Released:
Mar 13, 2020
Format:
Podcast episode

Titles in the series (100)

Ad Lib features unscripted conversations with some of the biggest personalities in media and marketing, speaking off the cuff with Ad Age editor Brian Braiker. The goal here is to do away with spin and jargon, and get to know some of the more influential and innovative people in this space — and understand the humans behind the titles.