In this episode Judith Germain speaks to David Chislett for his Rebel, Reject, Create podcast. With his kind permission, Judith is publishing his podcast as it was broadcast, with the inclusion of a Maverick Paradox introduction. Judith explains why she now sees herself as creative, and the process of her own creativity. She shares how this process differs depending on whether her client is a small business owner or a leader within a large organisation. David explains how Judith's creativity works using classic creativity methodology, and asks what's the most common mistakes businesses make. This is a knowledgeable and fun conversation, listen up. If you wish to listen to The Maverick Paradox @KLDR Online Leadership Development Radio as the episodes are broadcasted, then visit the KLDROnline website. Judith's websites:  The Maverick Paradox Magazine - themaverickparadox.com Company Website - maverickparadox.co.uk Judith's LinkedIn profile is here, her Twitter profile (MaverickMastery) is here, Facebook here and Instagram here.