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Marketing the (delayed) Olympics

Marketing the (delayed) Olympics

FromAd Age Ad Lib


Marketing the (delayed) Olympics

FromAd Age Ad Lib

ratings:
Length:
33 minutes
Released:
Jul 23, 2020
Format:
Podcast episode

Description

Christopher Carroll, director of digital engagement and marketing for the International Olympic Committee, joins the pod to talk about how the IOC is going about plugging the Tokyo games, which were delayed by a year due to the pandemic.
Released:
Jul 23, 2020
Format:
Podcast episode

Titles in the series (100)

Ad Lib features unscripted conversations with some of the biggest personalities in media and marketing, speaking off the cuff with Ad Age editor Brian Braiker. The goal here is to do away with spin and jargon, and get to know some of the more influential and innovative people in this space — and understand the humans behind the titles.