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Main Street One CEO Curtis Hougland on the launch of a senior political influencer network

Main Street One CEO Curtis Hougland on the launch of a senior political influencer network

FromAd Age Ad Lib


Main Street One CEO Curtis Hougland on the launch of a senior political influencer network

FromAd Age Ad Lib

ratings:
Length:
32 minutes
Released:
Aug 14, 2020
Format:
Podcast episode

Description

Curtis Hougland, the founder and CEO of communications and strategy shop Main Street One, explains the social and political science behind voter/consumer persuasion, and why the time is right for campaigns and brands to leverage older (55+) influencers.
Released:
Aug 14, 2020
Format:
Podcast episode

Titles in the series (100)

Ad Lib features unscripted conversations with some of the biggest personalities in media and marketing, speaking off the cuff with Ad Age editor Brian Braiker. The goal here is to do away with spin and jargon, and get to know some of the more influential and innovative people in this space — and understand the humans behind the titles.