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Spirited Media’s Jim Brady: Growing audience through display advertising is ‘not natural’

Spirited Media’s Jim Brady: Growing audience through display advertising is ‘not natural’

FromThe Digiday Podcast


Spirited Media’s Jim Brady: Growing audience through display advertising is ‘not natural’

FromThe Digiday Podcast

ratings:
Length:
29 minutes
Released:
Sep 27, 2017
Format:
Podcast episode

Description

On this week’s Digiday Podcast, Spirited Media’s Jim Brady talks about building a local news media business that's sustainable. The key to economic success for Spirited Media lies in a scaled events business rather than the display advertising relied on by most publishers in local news markets.  
Released:
Sep 27, 2017
Format:
Podcast episode

Titles in the series (100)

The Digiday Podcast is a weekly show where we discuss the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.