There was a time when getting published meant immediate success for the interior design professional. Boy, have things changed! For traction these days, designers need to rely on a variety of media and social media, which is just digital word of mouth.

In this episode we learn:
- getting published used to be a sign that you’d made it
- magazines no longer have the authority they once held
- getting published has a secondary benefit of reminding clients you are active
- local, community saturation will likely generate new clients

Learn more to grow your business at:
https://businessofdesign.com/podcast