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News industry analyst Ken Doctor 'People will pay for quality content'

News industry analyst Ken Doctor 'People will pay for quality content'

FromThe Digiday Podcast


News industry analyst Ken Doctor 'People will pay for quality content'

FromThe Digiday Podcast

ratings:
Length:
29 minutes
Released:
Nov 29, 2017
Format:
Podcast episode

Description

This has been yet another turbulent year in the media industry, and publishers have pivoted to wherever they found potential for ad dollars or an alternative revenue model. Some are experiencing success with subscription models, particularly those with a legacy of trust and quality associated with their names, like The New York Times. Ken Doctor, a news industry analyst joins us on this week's Digiday Podcast to discuss subscriptions for local news publishers, FCC decisions, the problem with digital-only models, Tronc and more in the episode.
Released:
Nov 29, 2017
Format:
Podcast episode

Titles in the series (100)

The Digiday Podcast is a weekly show where we discuss the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.