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    Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy - Dr Anastasia Karklina Gabriel

    Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy - Dr Anastasia Karklina Gabriel

    FromSweathead, A Strategy Podcast

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    Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy - Dr Anastasia Karklina Gabriel

    FromSweathead, A Strategy Podcast

    ratings:
    Length:
    39 minutes
    Released:
    Apr 22, 2024
    Format:
    Podcast episode

    Description

    Dr Anastasia Karklina Gabriel has just published her first book "Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy".
    Having earned a PhD, Anastasia has consulted for many agencies and now works in Reddit's Global Insights team.
    In this chat, we discuss a few of the key concepts in the book as well as the experience of writing it.
    You can find Anastasia here: https://www.linkedin.com/in/anastasiakgabriel/
    And her book here:
    https://www.amazon.com/Cultural-Intelligence-Marketers-Inclusive-Marketing/dp/1398614033
    **
    Find out about our upcoming masterclasses at http://www.sweathead.com 

    You can find Mark here: http://www.instagram.com/markpollard
    Released:
    Apr 22, 2024
    Format:
    Podcast episode

    Titles in the series (100)

    How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our fifth year and have surpassed 1,200,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.