49 min listen
How Hallmark Went From Greetings Cards To Advertising Agency - Trish Berrong
How Hallmark Went From Greetings Cards To Advertising Agency - Trish Berrong
ratings:
Length:
38 minutes
Released:
Jan 8, 2024
Format:
Podcast episode
Description
Trish Berrong is a copywriter and strategist who spent decades at greeting card company Hallmark. She's not only written greeting cards but she helped Hallmark develop an in-house agency that went from serving Hallmark to serving external clients. And this is what we discuss.
You can find Trish here:
https://www.linkedin.com/in/trishberrong/
**
Find out about our strategy training and conferences at http://www.sweathead.com
You can download a free 50-page ebook "How To Do Strategy" here: https://mailchi.mp/sweathead/how-to-do-strategy-by-sweathead
You can find Trish here:
https://www.linkedin.com/in/trishberrong/
**
Find out about our strategy training and conferences at http://www.sweathead.com
You can download a free 50-page ebook "How To Do Strategy" here: https://mailchi.mp/sweathead/how-to-do-strategy-by-sweathead
Released:
Jan 8, 2024
Format:
Podcast episode
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