25 min listen
Clare Muscutt talks with Charlotte Kennett about leveraging the alignment between Marketing & Customer Experience in B2B
Clare Muscutt talks with Charlotte Kennett about leveraging the alignment between Marketing & Customer Experience in B2B
ratings:
Length:
47 minutes
Released:
Jun 21, 2023
Format:
Podcast episode
Description
In episode #602 of the Inspiring Women in CX podcast, Clare Muscutt talks to Charlotte Kennett, the Senior Director of Global Customer Experience at SS&C Blue Prism, about…
✨ Embracing your uniqueness and using it to your advantage
? The relationship between CX and Marketing
?? The importance of authenticity, especially in leadership roles
???? Federating communities and accelerating the time to value
? How metrics indicate that the work being done is tangibly improving revenue
For more information on joining the world’s first online community for women in Customer Experience, head over to www.womenincx.community/membership.
✨ Embracing your uniqueness and using it to your advantage
? The relationship between CX and Marketing
?? The importance of authenticity, especially in leadership roles
???? Federating communities and accelerating the time to value
? How metrics indicate that the work being done is tangibly improving revenue
For more information on joining the world’s first online community for women in Customer Experience, head over to www.womenincx.community/membership.
Released:
Jun 21, 2023
Format:
Podcast episode
Titles in the series (75)
Clare Muscutt talks with Michelle Badenhorst about uniting business analysis & customer experience.: Contrary to popular belief, Customer Experience is not the answer to everything. Most people in business have worked it out already, but some CX professionals seem blind to the truth. Is it because many of the traditional frameworks ‘taught’ are out ... by Inspiring Women In CX