David Barrow, an all-round passionate and expert on the matter, discusses with our host the guiding principles of ITIL 4, where understanding how to co-create value is central. We examine why it's time to enable IT teams to work with suppliers and customers to deliver value, and why value creation must be extensively integrated into organizations and their supply chain. Then we look into a few practical ways to start applying this in your organization. Finally, David gives us a small sneak peek into some concepts described in his new book.

David Barrow is an IT professional, with 30 years of experience working with IT across multiple industries, and the recently published author of ‘Co-creating value in organizations with ITIL 4‘. He is an ITIL 4 Strategic Leader recognised by BCS, The Chartered Institute for Information Technology, as a Chartered IT Professional and Fellow. He is also a Contributor to VeriSM's Service Management for a Digital Age. David worked as a Service Desk Analyst at IBM, where over the eight years he was there, became a process owner. Since then, he has taken on different roles that go from Business Relationship Management to Service Delivery Management at Fidelity Cab Gemini, and Rackspace. His consulting experience is also quite broad with roles in Design and Enterprise Service Management.