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Jack Benzaquen from Duradry: Building a CPG Personal Care Brand, Solving Sweaty Underarm Woes, Driving Authentic 5-Star Reviews, and More

Jack Benzaquen from Duradry: Building a CPG Personal Care Brand, Solving Sweaty Underarm Woes, Driving Authentic 5-Star Reviews, and More

FromBeyond the Inbox


Jack Benzaquen from Duradry: Building a CPG Personal Care Brand, Solving Sweaty Underarm Woes, Driving Authentic 5-Star Reviews, and More

FromBeyond the Inbox

ratings:
Length:
28 minutes
Released:
Apr 18, 2023
Format:
Podcast episode

Description

In this episode of Beyond the Inbox, Jack Benzaquen, the founder and CEO of Duradry, joins the show to discuss his experience building a brand that appeals to a sensitive customer base. He shares insights into how he's been able to leverage user-generated content and customer feedback to drive his brand's growth. From email automation to site navigation and beyond, Jack shares his strategies for optimizing the customer experience and driving conversions. Tune in to learn how Duradry has become a standout brand in the antiperspirant market. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.
Released:
Apr 18, 2023
Format:
Podcast episode

Titles in the series (48)

There’s more to marketing than email marketing. A podcast that features honest conversations with ecommerce trailblazers about what’s working in their marketing today—“beyond the inbox.”