In this episode, Sam Tichnor, founder of FFUPS, shares his journey of building a unique snack brand that's all about fun and flavor. He also discusses his approach to marketing and product development, as well as the challenges and opportunities he's faced along the way. Join us as we dive into the world of snacks and learn what it takes to build a successful DTC brand. For show notes, transcriptions, and past guests on Beyond the Inbox, please visit https://www.drip.com/podcast. And if you enjoyed this episode, please subscribe, rate, and review the show on Apple Podcasts.