On this show, we're talking to Carlos Valenzuela, Vice President of Operations and Marketing Club Tigres. Carlos joins us to explain how Club Tigres Femenil are growing their brand in North America and the strategy behind the launch of their English language social accounts.
Carlos also takes us behind their partnership with the record-breaking Warner Bros. film, Barbie and how Club Tigres Femenil became the only football club in the world to partner with the most talked-about film of the year.
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