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In this episode of the Fearless Sellers, Joie Roberts interviews Gracey Ryback, a successful Amazon influencer with over one million followers on TikTok. Gracey shares her experience of having her TikTok account banned and the emotional toll it took on her.
They then dive into a discussion about the Amazon influencer program, explaining how it is a part of the original Amazon associates program and how it has evolved with the rise of social media.
Tune in to learn more about Gracey's journey and the ins and outs of the Amazon influencer program.
[00:05:05] Benefits of influencer marketing.
[00:08:24] Working with micro influencers.
[00:11:46] Finding influencers on social media.
[00:15:44] Media kits and sponsorship packages.
[00:19:13] Paying taxes on free products.
[00:23:09] Commission-based influencer deals.
[00:26:11] Brand ambassadors and influencers.
[00:31:49] TikTok as a consumer.
[00:35:13] Helping friends become influencers.
[00:37:44] Insurance for your Instagram.
[00:41:01] Amazon influencer program rules.

Gracey Ryback is a successful influencer on TikTok with over one million followers. She is part of the Amazon influencer program and has made a significant impact on the Amazon influencer world.
Gracey's philosophy is centered around the benefits of influencer marketing for Amazon sellers, the importance of finding influencers on social media, the challenges of content creation, the need for consistency in influencer marketing, the tiered levels offered by Amazon Live, the transition from creator to influencer, the necessity of social media insurance, and the importance of taking risks and embracing learning.
For more money-saving inspiration, check out her TikTok account: https://www.tiktok.com/@dealcheats. They share incredible deals and discounts that you won't want to miss!
Contact Joie on Instagram: @JoieRoberts.official
Interested in learning how to build your own Amazon business from the leaders in the Amazon industry?
Book your free consultation with Joie and team at www.AMZInsiders.org/apply?sl=fp