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4 Media Buying Rules Most People Get Wrong On Meta

4 Media Buying Rules Most People Get Wrong On Meta

FromThe Andrew Faris Podcast


4 Media Buying Rules Most People Get Wrong On Meta

FromThe Andrew Faris Podcast

ratings:
Length:
18 minutes
Released:
Mar 14, 2023
Format:
Podcast episode

Description

In this solo episode, Andrew gets incredibly practical. Want to better harness the power of Meta Ads for your business? Great. Here are 4 truths that most accounts he's audited have gotten wrong.
TIMESTAMPS

[0:58]: CAC is not ROAS
[05:38]: Lowest Cost is not Highest Value
[08:56]: AOV is not LTV
[11:52]: Spend is performance

Follow Andrew on Twitter: @andrewjfaris
Email Andrew: podcast@ajfgrowth.com
Work with Andrew: www.ajfgrowth.com
Music Intro: "Tell Me Mama" by The Devious Means
Music Outro: "Rusty Little Scissors" by The Devious Means
Released:
Mar 14, 2023
Format:
Podcast episode

Titles in the series (96)

Andrew Faris has been growing ecommerce brands since 2014 as everything from a media buyer to the head of strategy at Common Thread Collective to the CEO of 4x400, a DTC aggregator. Join him every week to learn the nuts & bolts of how to grow ecommerce brands, always shared with refreshing candor.