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Bonus: Bryan Porter's New Channel Growth Framework

Bonus: Bryan Porter's New Channel Growth Framework

FromThe Andrew Faris Podcast


Bonus: Bryan Porter's New Channel Growth Framework

FromThe Andrew Faris Podcast

ratings:
Length:
12 minutes
Released:
Oct 13, 2022
Format:
Podcast episode

Description

In today's short bonus follow-up with Bryan Porter from Simple Modern, Andrew wanted to hear more about the "new to mature" framework Bryan uses to analyze and strategize Simple Modern's approach to new revenue channels. So he asked him about it.

You can see the Boston Consulting Group's "Growth Share Matrix" by clicking here: https://www.smartinsights.com/marketing-planning/marketing-models/use-bcg-matrix/

Follow Bryan Porter on Twitter: @jbryanporter (www.twitter.com/jbryanporter)
Follow Andrew on Twitter: @andrewjfaris (www.twitter.com/andrewjfaris)
Email Andrew about the podcast: podcast@ajfgrowth.com
Work with Andrew: www.ajfgrowth.com

Intro & outro music: "Holiday" by The Devious Means
Released:
Oct 13, 2022
Format:
Podcast episode

Titles in the series (96)

Andrew Faris has been growing ecommerce brands since 2014 as everything from a media buyer to the head of strategy at Common Thread Collective to the CEO of 4x400, a DTC aggregator. Join him every week to learn the nuts & bolts of how to grow ecommerce brands, always shared with refreshing candor.