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104 - Sales Meetings, Part 3: Running a Successful Meeting

104 - Sales Meetings, Part 3: Running a Successful Meeting

FromModern Sales - B2B Selling Podcast


104 - Sales Meetings, Part 3: Running a Successful Meeting

FromModern Sales - B2B Selling Podcast

ratings:
Length:
22 minutes
Released:
Dec 17, 2019
Format:
Podcast episode

Description

No amount of planning can make up for a poorly run meeting. In this episode, I share the science behind setting the tone, action steps for running a great meeting, and advice on dealing with adversity when it comes.  Running a great meeting isn’t easy. People come to meetings with other priorities on their minds -- a looming deadline, a sick pet at home, etc. It’s your job to manage people’s behaviors and moods, make your objectives clear, and keep everyone engaged. Having a plan before a meeting is important, but it can’t substitute the skills you need to set the tone and to be a good meeting facilitator. Ultimately, your ability to control the mood, pace, and flow of a meeting has a huge impact on the outcome. That’s why in the third episode of the #SalesMeetings series on Modern Sales, I’m sharing the science behind setting the tone, action steps for running a great meeting, and what to do when things go wrong. Throughout this series, I’m covering how to plan meetings, run them successfully, and what should happen afterward.You’ll learn: The psychology of emotional contagionThe mood you bring into a meeting matters -- it’s a fact. Our feelings are influenced and affected by those around us. I’ll discuss some of the research on the science behind emotional contagion and why your emotional tone is so critical to running effective meetings. Actionable steps to run your sales meeting effectivelyWhen you’re running a meeting, your job is to facilitate and manage the mood. I’ll discuss action steps you can begin implementing right away, including how to make your goals clear, build rapport, improve the mood, move forward on decisions, and much more. What to do if a meeting isn’t going wellSometimes meetings take a turn for the worse. People are distracted. It’s not a good fit. Sometimes, even you miss the mark. What’s important to know is how to handle the situation before the meeting ends. I’ll tell you how I confront and resolve the issue. MentionedSign up for our newsletterCheck out our training programs#SalesMeetings: Why Bad Meetings Are Killing Your Numbers#SalesMeetings: What to Do Before Every Meeting to Make It a SuccessThe Surprising Science of Meetings by Steven RogelburgLogan Nickelson at Music For MakersWant the full transcript? Visit the show notes page on our website:https://servedontsell.com/modern-sales/how-to-run-great-sales-meeting ---Get a daily sales insight sent straight to your inbox:Subscribe to the daily sales insights newsletter Don't miss a single episode:Subscribe on SpotitySubscribe on Apple Podcasts Like what you heard?Help us get the word out by leaving a rating and review on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Dec 17, 2019
Format:
Podcast episode

Titles in the series (100)

Selling complicated products and services is a relatively new thing, but most sales advice isn’t up to the job. On Modern Sales, you'll get actionable advice based on the psychology, behavioral economics, and neuroscience of how people buy. Hosted by Liston Witherill, Head of Growth at Gold Front, a creative agency working with high growth startups. Sign up for the newsletter to get the top 10 episodes emailed to you, and stay up to date on Liston's writing, podcast, and sales advice.