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105 - Sales Meetings, Part 4: How to End and Follow Up On Meetings

105 - Sales Meetings, Part 4: How to End and Follow Up On Meetings

FromModern Sales - B2B Selling Podcast


105 - Sales Meetings, Part 4: How to End and Follow Up On Meetings

FromModern Sales - B2B Selling Podcast

ratings:
Length:
20 minutes
Released:
Dec 24, 2019
Format:
Podcast episode

Description

How you end and follow-up from a sales meeting will be the ultimate determinants of your success. In today’s episode, we’ll go over how to follow through on meetings so you’re set up for success, the importance of repetition, and a template you can use to close every meeting.Often we’re so focused on the goal of setting up a meeting that we overlook how to end a meeting. But in sales, I can assure you, the money is in the follow-up. How you end and follow-up from a meeting will be the ultimate determinants of your success. That’s why we’re concluding the #SalesMeetings series on Modern Sales with an episode on concluding your sales meetings. Throughout this series, we’ve been discussing the science behind good (and bad) meetings. See them all in the show notes below.Today I’ll share how to follow through on sales meetings so you’re set up for success, the importance of repetition, and a template you can use to close every meeting. You’ll learn:The power of permission, repetition, and agreementThe psychology behind using this trinity in the closing moments of a meeting and the followthrough will change the way you do sales. I dive into the science behind this in this episode. The gist is asking your clients for permission and agreement throughout the sales process leads to them feeling engaged, in control, and more inclined to continue saying “yes.” Where repetition is one of the best tools for helping your clients internalize and remember the information you give them. How to end your meetingsFor one, always end on time. It sends the message that you respect everyone’s time. And if you’ve covered everything in a meeting, end it early! I’ll present a simple process that you can use as a template to end every meeting: summarize, decide, follow through. I’ll cover the dos and don’ts of each step in-depth in the episode. How to follow through after meetings for successFollowthrough is where the real meeting magic happens. After all, it’s the actions following the meeting that matter most. So, follow through on whatever you promised you’d do, including sending an email summary from your CRM so the conversation and decisions are well-documented.Mentioned:Sign up for our newsletterCheck out our training programs#SalesMeetings: Why Bad Meetings Are Killing Your Numbers#SalesMeetings: What to Do Before Every Meeting to Make It a Success#SalesMeetings: How to Run a Great MeetingThe Surprising Science of Meetings by Steven RogelburgLogan Nickelson at Music For MakersWant the full transcript? Visit the show notes page on our website:https://servedontsell.com/modern-sales/how-to-finish-a-sales-meeting ---Get a daily sales insight sent straight to your inbox:Subscribe to the daily sales insights newsletter Don't miss a single episode:Subscribe on SpotitySubscribe on Apple Podcasts Like what you heard?Help us get the word out by leaving a rating and review on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Dec 24, 2019
Format:
Podcast episode

Titles in the series (100)

Selling complicated products and services is a relatively new thing, but most sales advice isn’t up to the job. On Modern Sales, you'll get actionable advice based on the psychology, behavioral economics, and neuroscience of how people buy. Hosted by Liston Witherill, Head of Growth at Gold Front, a creative agency working with high growth startups. Sign up for the newsletter to get the top 10 episodes emailed to you, and stay up to date on Liston's writing, podcast, and sales advice.