38 min listen
Wade Tonkin, Director, Global Affiliate Marketing, Fanatics, on secrets of the affiliate world
Wade Tonkin, Director, Global Affiliate Marketing, Fanatics, on secrets of the affiliate world
ratings:
Length:
32 minutes
Released:
Oct 4, 2022
Format:
Podcast episode
Description
In this episode, Todd sits down with Wade Tonkin, the Director of Global Affiliate Marketing at Fanatics. Wade has been managing affiliate and partnership programs for over 20 years with specialties including retail affiliate, program management, affiliate recruiting and affiliate consulting. In his current role, Wade oversees affiliate programs for more than 30 e-commerce sites, including the official shops of the NFL, MLB, NBA and NHL. During the episode, Todd and Wade dive into some exciting topics around media partnerships and the rise of content commerce. Wade also shares his insider perspective of Fanatics affiliate program, his perspective on managing partnerships and much more.This podcast episode was produced by Quill.
Released:
Oct 4, 2022
Format:
Podcast episode
Titles in the series (47)
Nilla Ali, SVP Commerce at Buzzfeed, and Bryce Widelitz, Former Sr Director of Commerce at CNN, on the evolution of commerce content by The Partnership Economy