22 min listen
10 characteristics of a healthy marketing team
10 characteristics of a healthy marketing team
ratings:
Length:
25 minutes
Released:
Aug 1, 2022
Format:
Podcast episode
Description
Performance starts with strong team chemistry. On this episode, John Tyreman shares 10 characteristics of a healthy marketing team and examples for each: They have good team chemistry They understand why buyers buy They align goals and business objectives They're proficient with marketing technology They understand business finance and metrics They can manage projects across multiple resources They use the right agencies, consultants, or freelancers There is a blend of creative, analytical, and promotional skills They flex to adjust tactics while staying true to overall strategy They communicate well with other departments and stakeholders
Released:
Aug 1, 2022
Format:
Podcast episode
Titles in the series (57)
What does the deprecation of third-party "cookies" mean for marketers?: Louis Belpaire discusses one of the most important and pressing topics facing the digital marketing industry today: the deprecation of third-party cookies and how to shift to a first-party data strategy. What is the origin of the "magic cookie"? What... by Digital Marketing Troop