If this bill becomes law, it would have a major impact on digital marketing as we know it. Apple wouldn’t be able to pre-load applications on its devices. Amazon could not preference its in-house label products over third-party sellers'. Google could not surface its reviews over others in search results. Recurring guests and SEO experts Kurt Lambert and Geoff Kerbis join the show to discuss how digital marketing could change as a result. Summary of the bill and its potential impact How it would impact your search visibility on Google How Amazon and Google may pivot to maintain their ecommerce margins The impact on applications that on Apple’s App Marketplace How companies can evolve digital marketing alongside regulatory changes Here is a link to the bill’s language: link to bill here Here is the referenced article by Rand Fishkin: https://sparktoro.com/blog/google-apple-and-amazon-stifle-innovation-when-they-favor-their-own-products/