Paula White, internationally recognized sales coach and author of the new book The B Side: Remix Your Leadership Style, shares how to become a more influential leader by reconnecting with your authentic story through the power of music.  Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.