57 min listen
Why Your Employees are Your Greatest Social Media Assets
Why Your Employees are Your Greatest Social Media Assets
ratings:
Length:
38 minutes
Released:
Mar 16, 2018
Format:
Podcast episode
Description
Jorgen Sundberg, Employer Brand Consultant & CEO at Link Humans, joins the Social Pros Podcast to discuss the important role of your employees in social media. Special thanks to our sponsors: Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers) Convince & Convert (Experience This! Show: experiencethisshow.com) Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand) In This Episode Why brand value is important for potential employees How companies can use social to portray life inside the company to potential employees Why B2C companies should have separate social channels for employer branding How to encourage employees to tell stories Why employer rating services like Glassdoor and Indeed are important Resources Link Humans Employee Advocacy: The Ultimate Handbook Employer Brand Index Employer Branding Podcast Dynamic Signal and Hearsay Systems Advisor Social Glassdoor and Indeed Visit SocialPros.com for more insights from your favorite social media marketers.
Released:
Mar 16, 2018
Format:
Podcast episode
Titles in the series (100)
Put Yourself on the Social Map: From Vagueness to Greatness: Erich Marx, Director of Consumer-Facing Interactive and Digital Media atNissan, joins theSocial Pros Podcastthis week to discuss the process of managing a huge, multinational brand’s ... by Social Pros Podcast