Carlos Garcia, CEO of HYP3R, joins the Social Pros Podcast to discuss how your business can use location data to elevate customer experiences.   Special thanks to our sponsors: Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers) Convince & Convert (Experience This! Show: experiencethisshow.com) Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)   In This Episode Why location-based data has become a significant part of social media posts How utilizing location-based data can enhance your relationship with customers and your interactions with guests Why you should also respond to positive interactions, rather than just reacting to negative ones How location tracking has evolved over various social media platforms   Resources Carlos on Twitter HYP3R Social Studio Visit SocialPros.com for more insights from your favorite social media marketers.