57 min listen
Why the Relationship Between Branding and Social is More Critical Than Ever
Why the Relationship Between Branding and Social is More Critical Than Ever
ratings:
Length:
44 minutes
Released:
May 4, 2018
Format:
Podcast episode
Description
Nick Westergaard, Author and Chief Brand Strategist at Brand Driven Digital, joins the Social Pros Podcast to discuss all things branding and why it is so much more than a marketing term. Special thanks to our sponsors: Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers) Convince & Convert (Experience This! Show: experiencethisshow.com) Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand) In This Episode Why good branding will help you break through the noise Why your branding is more than design How to balance control over your brand vs how your audience defines it Why social media may be shifting from storytelling to direct selling Why branding should be bigger than just marketing Resources The Complete Guide to Social Media for B2B from Salesforce Techsmith Brandwatch Visit SocialPros.com for more insights from your favorite social media marketers.
Released:
May 4, 2018
Format:
Podcast episode
Titles in the series (100)
Put Yourself on the Social Map: From Vagueness to Greatness: Erich Marx, Director of Consumer-Facing Interactive and Digital Media atNissan, joins theSocial Pros Podcastthis week to discuss the process of managing a huge, multinational brand’s ... by Social Pros Podcast