Excel At Your Business: How To Be An Outstanding Bartender, Server, Cocktail Waitress, #1

By Scott Young

The Definitive Intro to Bartending & Serving Training Manual - Gives New Hires A Head Start Before They Begin.
A MUST for - Every Restaurant & Bar Manager ( Give to New Employees )
A MUST for - Anyone Wanting to Excel in These Jobs Anywhere! This Book Prepares You to Succeed On Your Very 1st Shift.  

- Practical Training Guide For Anyone Wanting To Work In Restaurants, Pubs, Bars, Nightclubs etc.
Packed With Insider Knowledge & Tips. 

This Prepares You To Be a Professional All Around Bartender & Server.
- What it Really Takes to Excel
- Psychology of Making Big Tips & Higher Sales

 

This is NOT a book on home bartending. There are no drink recipes here!

These books are your complete guide To Increasing your success in every part of your job.

Think of them as your reference books, motivational friends,
encyclopedias of knowledge & private tutoring from people that you'd never get to actually talk to.

 

Our Philosophy:
Just because you've been in the restaurant & bar business for years 
doesn't mean that you can't or shouldn't continue learning.

 

Increase your knowledge and deep understanding of your chosen "Profession".

My Biggest Goal Is To Help You Succeed And To Succeed HUGE!

 

No one book, trainer or training program "knows it all".
I certainly don't.

Our guests and industry are changing and evolving all the time, we should too.

Keep your mind open to considering new ways to look at your profession.
You will definitely make more money if you do.

 

Good Luck to you
Scott Young

 

About The "Make Huge Tips" Series Of Books & Study Guide/Workbooks:
These books expose you to concepts & strategies that have

proven to be successful for other professional bartenders & servers all over the world.

This series is more about Creating Excellence than just making big tips:

What kind and quality level of service giver will you be?

We Are All "Service Givers" and "Memory Makers."

 

"Training Teaches Us To Question Even Those Things We Thought We Knew."

 

This e-Book opens important discussions to begin or continue your learning journey.

The Companion Study Guide/Work-Book is Available

 

• Language: English
• Publisher: Digital.NBRTraining.Com
• Release date: Jun 18, 2022
• ISBN: 9798201038250

Scott Young

- 30+ Year Bar Industry Career  - Made over 800,000 Drinks. - Taught Seminars in 16 Countries, 27 US States & Every Province in Canada.  - Created 25 Training Course DVD's Sold in Over 100 Countries.  - Considered by many to be the pioneer of standardized training for Practical Working Flair Bartending. - Author of 28 Bar Industry Books, Study Guides & Work-Books - Featured in Over 400 TV & Radio Interviews, Magazines & Newspaper Articles - He is still learning

Book preview

Learn How to Make More Money in The Hospitality Industry

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We Are All Service Givers and Memory Makers.

TABLE OF CONTENTS

Learn How to Make More Money in The Hospitality Industry

Keep An Open Mind

Understanding The Big Picture

Does Excellence Really Matter In The Restaurant & Bar Industry?

The Three Phases of Customer Service

Retaining Your Customer Base is Easier Than Finding New Customers

Is Bartender Training That Important?

Training At Every Level Is A Must

How Much Money Do Bartenders & Servers Make?

Stand Out from the Crowd

*** The 6% Rule

Stop Thinking of Serving/Bartending as a Job! It’s Your Business

Plan Your Work and Then Work Your Plan

The Most Successful People Do Their Best To Not Leave Anything To Chance.

Be Ready To Make Some Changes To How You Think and to How You Do Things

What If You Got Just $1 More From Every Person You Serve?

Do You Want to Make 15–18% or 20–25% In Tips?

Play the Long Odds or the Odds for the Long Term

Understand What a Tip Really Is

Six Tips to Get Higher Tips

These techniques predispose customers to leave higher tips.  Published in Psychology Today by  Jack Schafer, Ph.D.

Don’t  Profile People

Don’t Expect People To Tip You

Understand Why People Don’t Tip You

5 Reasons Why I Won’t Tip You If You’re A Waiter

Qualities Of A Great Bartender

What is a GREAT Bartender/Server?

The Passion of a True Bartender

What Do You Need To Be A Great Bartender/Server?

Dedication – Author Unknown

Information is Everything. It Gives You Power to Succeed.

Focus & Commitment

Attitude & Action

The Person Responsible For Your Success

Qualities of a Champion Written by Karen Young (General Manager of the company and Scott’s Mom )

Make Good Friends With The Door Staff

You Can Make Tips When it’s Busy AND When it’s Slower

Be Discreet! What Happens in the Bar, Stays in the Bar

Be Patient With Frustrating Buzzed /Drunk People

Don’t Listen To People That Say,

He’s a bad tipper, don’t bother giving him good service

First 5 TAKE ACTION Steps

Take Action Step #1 – Totally Memorize Your Menu! – Everything You Sell!!

Take Action Step # 2 – Get A Head Start – 3x5 Index Cards

Take Action Step # 3 – How To Make & Use The Cards Properly

Take Action Step # 4 – Make Cheat Sheets More 3x5 Cards

Take Action Step # 5 – Laminate the Cheat Sheet Sheets

About The Make Huge Tips Series Of Books, Study Guides

Thank you to over 200 experts who contributed to this series of books.

THOUGHTS TO LEAVE YOU WITH...

"Just Make Up Your Mind

At The Very Outset That Your Work Is Going to Stand For Quality,

That You Are Going to

Stamp a Superior Quality Upon Everything That Goes Out Of Your Hands,

That Whatever You Do

Shall Bear the Hallmark of Excellence."

- Orison Swett Marden

Keep An Open Mind

I have always tried to be very non-combative about the way I teach.

I can’t come into your country, your city, your bar and TELL you what’s going to work with YOUR customers.

You are professional, working service givers, and experts on your area.

We respect that.

But what I can do, is tell you about all sorts of things that are working in other bars around the world. It’s totally up to you whether you want to try any of them or not.

We, all the people who contributed to this series, really want you to succeed.

This entire series is about giving you ideas on how to be a better All Around service giver. We’re here to help you make more money, for yourself and for your bar.

There are things that suggest that you’ll think to yourself.....

Yeah.... Scott, that’s not going to work for me ☺.

No problem. We don’t expect you to agree with everything we say or write.

Just remember. Everything we’ve written has come from hard won experience.

Basically, we’ve screwed up so many times, we’ve figured out some better ways to do things. Not perfectly, that’s too much to expect, but with excellence ☺

So, keep an open mind, be willing to experiment a bit and you may find

that you have more fun and make more money.

"If You Always Do What You’ve Always Done,

You’ll Get

What You’ve Always Gotten."

- Anthony Robbins

Make Some Changes And See What Happens

© Scott Young Bar Smart Inc. – TheBartendingMasters.com |

Understanding The Big Picture

Does Excellence Really Matter In The Restaurant & Bar Industry?

What difference is there between having and/or being an average employee and having or being someone that consciously makes an effort to be the best that they can be?

The short answer is that when someone is excellent at what they do, it makes a MASSIVE difference in so many ways. Simply put: Excellence Matters!

Make a decision right now to improve yourself and your skills, in any way you can, because Excellence Stands out, Excellence gets rewarded!

"Whatever It Is That You Do,

You Are Making A Stand, Either For Excellence

or

For Mediocrity"

- Brandon Webb Navy SEAL Chief & Sniper School Head Instructor

––––––––

Do You Want To Make More Money in Sales And In Tips

Than You Ever Have Before?

If nothing changes, then nothing changes.

Our #1 training goal is to have you foster a better overall guest experience by creating a friendly and caring connection with every one of your guests.

-  We want you to really take ownership and responsibility for your contribution to their experience.

-  Don’t be afraid to experiment, take chances, make mistakes, learn how to deal with your mistakes.

-  Keep your mind open to new & crazy ideas and add your own twist to them.

-  Become the bartender and person that you want to be.

-  Don’t just follow the lead from a burned out co-worker who doesn’t really care anymore.

-  Don’t be afraid to care enough to think about how to be better.

At anything