Marketing for Introverts: How Quiet Ones Can Zing

Written by Marcia Yudkin

Narrated by Marcia Yudkin

Do you enjoy being alone? Prefer keeping your personal life to yourself? Hate small talk? Wish the people you do business with would stop yakking and get to the point?

If so, you may have been sold a bunch of malarkey when it comes to bringing in customers. Contrary to the stereotype in our culture, introverts can excel at marketing.

This audio-book describes dozens of ways in which introverts can approach networking, publicity, getting published, speaking in public, social media, promotional videos and other common marketing activities while being true to their personality.

A bookworm as a child, author Marcia Yudkin grew up to discover she had a surprising talent for creative marketing. She's the author of more than a dozen books, including 6 Steps to Free Publicity - now in its third edition - and Persuading People to Buy. She also mentors introverts so they discover their uniquely powerful branding and most comfortable marketing strategies. Discover how you too can respect your inborn preferences and still become an ace marketer!

©2011 Marcia Yudkin (P)2013 Creative Ways Publishing

• Language: English
• Publisher: Creative Ways (Marcia Yudkin)
• Release date: Dec 10, 2013
• ISBN: 9780991269006

Marcia Yudkin

Creative marketing expert Marcia Yudkin has an unparalleled ability to find the right words for a message, an unusual angle to get folks to pay attention, and the promotional strategy that pays off handsomely for her clients.Her 16 books include 6 Steps to Free Publicity, Persuading on Paper, Web Site Marketing Makeover, Meatier Marketing Copy and Freelance Writing for Magazines & Newspapers, a Book of the Month Club selection.Marcia’s articles have appeared in hundreds of magazines, including the New York Times Magazine, TWA Ambassador, USAir Magazine and Business 2.0. For eight years running, she served as an official site reviewer for the Webby Awards and has helped judge the Inc. Magazine Small Business Web Awards.She has been featured in Success Magazine, Entrepreneur, Home Office Computing, Working Woman, Women in Business, dozens of newspapers throughout the world and four times in the Sunday Boston Globe, as well as on National Public Radio.Her clients range from grizzled entrepreneurs to nervous newly self-employed professionals, from software publishers and ecommerce startups to media companies, associations and independent educational programs.Marcia Yudkin holds three Ivy League degrees, including a Ph.D. in the humanities.

Reviews for Marketing for Introverts

[Chris Azeh · Rating: 5 out of 5 stars]

Enjoyed this piece of art. I am an introvert to

[Roots · Rating: 1 out of 5 stars]

I wish I had looked at the publish date before listening to this. I found it to be extremely irrelevant and dated.