Advanced Guide to Information Marketing: Multiply Your Profits by Repurposing Content
Written by Marcia Yudkin
Narrated by Marcia Yudkin
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About this audiobook
Multiply your information publishing profits by re-purposing your content and adding creative offers.
Earn more from your expertise and your content. Discover profitable new ways to present what you know or have sitting in your file cabinets.
Shape-shift your material, deliver it in a creative fashion, rework it for a different audience, raise the perceived value (and the price!) and add meaningful, easy-to-produce items to your product line. Marcia Yudkin's provocative, idea-packed audio-book provides ideas and helpful resources for oodles of profitable content transformations.
The Advanced Guide to Information Marketing - describing 125 ways to earn money from knowledge, passion, and content - is the next best thing to being able to be in dozens of places at the same time, earning money in each. Easily and repeatedly, create additional income streams by injecting previous and new work with a smidgen of fun and imagination.
Like an angelic version of "The Sorcerer's Apprentice", your intellectual property multiplies without much effort on your part, so that you reach new markets and sell more products and services to existing customers.
Exponentially grow your income with this brainstorming tool that you'll want to use again and again. In addition to the 125 content repurposing ideas, The Advanced Guide to Information Marketing includes tips on avoiding common content repurposing mistakes, a checklist for your information marketing sales page, and three sample information publishing press releases.
©2012 Marcia Yudkin (P)2013 Marcia Yudkin
Marcia Yudkin
Creative marketing expert Marcia Yudkin has an unparalleled ability to find the right words for a message, an unusual angle to get folks to pay attention, and the promotional strategy that pays off handsomely for her clients.Her 16 books include 6 Steps to Free Publicity, Persuading on Paper, Web Site Marketing Makeover, Meatier Marketing Copy and Freelance Writing for Magazines & Newspapers, a Book of the Month Club selection.Marcia’s articles have appeared in hundreds of magazines, including the New York Times Magazine, TWA Ambassador, USAir Magazine and Business 2.0. For eight years running, she served as an official site reviewer for the Webby Awards and has helped judge the Inc. Magazine Small Business Web Awards.She has been featured in Success Magazine, Entrepreneur, Home Office Computing, Working Woman, Women in Business, dozens of newspapers throughout the world and four times in the Sunday Boston Globe, as well as on National Public Radio.Her clients range from grizzled entrepreneurs to nervous newly self-employed professionals, from software publishers and ecommerce startups to media companies, associations and independent educational programs.Marcia Yudkin holds three Ivy League degrees, including a Ph.D. in the humanities.
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