Entrepreneur

A Burst of Branding

is a slippery slope that requires careful navigation. How to build a great brand is a real pain point for many entrepreneurs; we know this because we hear it on a daily basis. On the one hand, your brand is your chance to tell the world your story: how great your company is; how chic, hip and useful you are;

You’re reading a preview, subscribe to read more.

More from Entrepreneur

Entrepreneur3 min read
Small Packaging Changes Can Have a Big Impact on Consumer Perception and Help You Meet Your Sustainability Goals
Sometimes even the smallest change can go a long way in improving consumer perception and brand loyalty. Right now, one of the most immediately impactful things a brand can do is to switch plastic packaging materials for paper. And for good reason. A
Entrepreneur3 min read
The One Change Auto Services Giant Monro Made to Save Time and Gain Insight into Procurement
In today’s fast-paced retail landscape, having a great product is essential, of course. But smart business owners know at least two other things are crucial for success as well: efficient inventory management and streamlined distribution processes. W
Entrepreneur2 min read
Which Fridge Would You Eat From?
Will people buy cheap food to help save the planet? The answer is yes—and no. This was the idea behind Flashfood, an app-based marketplace that aims to divert food away from landfills, and to families in need. It collects food nearing its best-by dat

Related Books & Audiobooks