Shop Talk!

MAGNUS’ MARKETING MINUTE

One of the perks of living in Texas is that there are a lot of incredible resources in the area. I recently had the pleasure of catching up with my friend George Hurst at a Lone Star Leatherworkers guild meeting and asked him to share some wisdom for the readers of ShopTalk!

Many recognize George from his YouTube videos that he made for Tandy Leather, amassing millions of views and introducing thousands of new leatherworkers to the craft. However, some of his most notable contributions to the industry were during his time working in marketing roles.

Throughout his career George ran many successful Tandy Leather stores, became

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