High Efficiency Selling:: How Superior Salespeople Get That Way

Written by Stephan Schiffman

Narrated by Stephan Schiffman

A Proven Program to Maximize Your Sales

In this indispensable new guide, sales consultant and America's #1 corporate sales trainer Steve Schiffman reveals the methodology of HIGH-EFFICIENCY SELLING. This innovative and solid strategy can lead to greater sales, better time management, and improved long-term business partnerships. The bestelling author of Cold Calling Techniques (That Really Work!) stakes outs new territory by offering a unique approach to the four phases of the sales cycle: prospecting, interviewing, presentation, and closing. Schiffman's breakthrough techniques help you reduce stress, develop a better long-term "fit" with customers, and -best of all- increase sales by focusing on:

Attitude - the single most important factor in holding on to customers

Creating your personal prospecting plan - making the calls, drafting attention and identification statements, delivering the request

Executing, refining, and developing the cold call

The ten commandments of contacting target companies

The tools, questions, and goals you need for an effective client interview

Simple - and effective - closing techniques

• Language: English
• Publisher: Simon & Schuster Audio
• Release date: May 1, 1997
• ISBN: 9780743548267

Stephan Schiffman

Stephan Schiffman(New York, NY) has trained more than half a million salespeople at wide range of corporations including IBM, AT&T, Motorola, Sprint, and Cigna. A popular speaker, he is the author of numerous bestselling books with eight million in print, including Cold Calling Techniques (That Really Work!) and The 25 Habits of Highly Successful Salespeople.