COACHING FOR REAL REVENUE IMPACT

“Research shows that coaching Sales Reps increases their performance and win rates.” Duh. It’s hardly a stretch to imagine how receiving guidance from a seasoned pro can up your game. Look no further than personal trainers, dieticians, life coaches, business coaches, speaking coaches, sports coaches, acting coaches… you get the picture. Virtually every professional at the top of their game today – CEOs, investors, politicians, athletes, celebrities, etc. – will have at least one of these experts on their payroll, pushing them to conceive and achieve the next level of their success.

Few business leaders need convincing on the merits of coaching. But when it comes to assuming the role of coach, the problem is knowing exactly how to go about coaching. Or more precisely, how can you ensure your Managers are investing their time… in the right coaching methods… in a consistent and scalable manner… for predictable outcomes that result in direct improvements