The Science of Influence: How to Inspire Yourself and Others to Greatness

Written by Brian Tracy and Dan Strutzel

Narrated by Brian Tracy and Dan Strutzel

One of the most crucial skills for everyone to develop is influence. Without it, human relations are ineffective at best, and disastrous at worst.

Whether you're trying to communicate your business idea to an investor, encourage your children to embrace your moral values, or break an addiction to endless web surfing-if you lack the skill of influence, you will be unable to convince yourself or anyone else.

The human mind is like a titanium lock. If you communicate poorly-through endless talking, inattentive listening, or over-the-top pressure-it's like spinning the numbers on the lock over and over uselessly. But if you develop the key skills of influence, it's like knowing the exact combination to that lock and gaining access to the consciousness of another person-or to your own.

This book provides the right combination to that highly guarded lock. It will show you the skills of influence. It will enable you to produce incredible results-happier personal relationships, more sales, more profitable partnerships, and an increased ability to hold yourself to commitments that are important to you.

• Language: English
• Publisher: Ascent Audio
• Release date: Apr 30, 2019
• ISBN: 9781469074009

Brian Tracy

Brian Tracy es Presidente y CEO de Brian Tracy International, una empresa especializada en la formación y desarrollo de individuos y organizaciones. Ha sido consultor de más de 1.000 empresas y se dirigió a más de 5 millones de personas en 5000 charlas y seminarios en todo Estados Unidos, Canadá y otros 55 países de todo el mundo. Como conferencista principal y líder de seminario, habla a más de 250.000 personas cada año. Ha escrito y producido más de 300 programas de aprendizaje en audio y video, incluyendo el best seller mundial Psychology of Achievement, que ha sido traducido a más de 20 idiomas.