The Spin Doctor Doctrine
Originally from Toronto, Canada, Zack Teperman now finds himself back and forth between Los Angeles, California and Nashville, Tennessee, where he is the President of ZTPR (ztpr.net), a business, music, celebrity, tech, fashion, start-up and product and lifestyle public relations firm. Public relations if done right can help people and brands reach a large audience and get ROIs without the expensive cost of traditional advertising and marketing. Public Relations is also a very unique career in a negative way. PR executives have made it into the list of the 10 most stressful jobs in North America for the past few years. It’s a profession that can break people.
During his rise in the public relations industry, Teperman has had to
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