68 min listen
Behavior Graphics Is The New Thing - Pardees Safizadeh - Hard Corps Marketing Show - Episode # 316
Behavior Graphics Is The New Thing - Pardees Safizadeh - Hard Corps Marketing Show - Episode # 316
ratings:
Length:
60 minutes
Released:
Jan 10, 2023
Format:
Podcast episode
Description
Privacy is key. How do we keep our privacy to ourselves even through the internet? We have just the episode for you! Today we have Pardees Safizadeh, CEO and Founder at Albaloo. Pardees discusses with Casey Cheshire the best place to track customer flow on the internet is actually offline. She also talks about how customer flow is more based on what marketing should have been from the beginning instead of stalking people and gathering their data when they didn't consent to it. Pardees gives us his tips on how to be a better marketer and how to avoid getting your phone tracked. Tune in to this great episode.
Busted Myths:
Offline is the new online. It doesn't take $10,000 to make it happen.
Takeaways:
The best place to track customer flow on the internet is actually offline. You can look at different behaviors. It's more based on what marketing should have been from the beginning instead of stalking people and gathering their data when they didn't consent to it.
If you don’t want your phone to be tracked, don’t connect with free wifi services that require an email to sign in. You can try downloading an ad blocker when signed onto a free wifi or a VPN.
At Starbucks, you're able to actually link your device with the app reward system which makes it more like an experience for you when in reality they are tracking your phone just like the Target app, Walmart, etc.
Today, when you download any app, the app will sometimes ask you permission to track your phone. You have the option now to select no instead of it being tracked without your consent.
In today's economy, the limited partners today are losing money because the stock market's going down. Some of them saw their net worth have left, which made them fund the venture capitalists. This will make it so they can't have as much money to spend on the startups they wanna spend it on.
You need to remember to like your new, old, and incoming customers even if they are difficult to work with. Having a good relationship with every customer will collect a better backlog of new potential customers and more money through your business.
Quote of the Show:
“If you're not making money, you can't keep turning out money.” (11:27)
Links:
Twitter: https://twitter.com/Pardees
LinkedIn: https://www.linkedin.com/in/pardees/
Company: https://albaloo.us/ d
Ways to Tune In:
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd
Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show
YouTube: https://youtu.be/ervRWWog5vs
Podbean: https://www.hardcorpsmarketing.com/e/behavior-graphics-is-the-new-thing-pardees-safizadeh-hard-corps-marketing-show-episode-316/?token=34830d3e2ae184fb467947d0264a2fc6
Busted Myths:
Offline is the new online. It doesn't take $10,000 to make it happen.
Takeaways:
The best place to track customer flow on the internet is actually offline. You can look at different behaviors. It's more based on what marketing should have been from the beginning instead of stalking people and gathering their data when they didn't consent to it.
If you don’t want your phone to be tracked, don’t connect with free wifi services that require an email to sign in. You can try downloading an ad blocker when signed onto a free wifi or a VPN.
At Starbucks, you're able to actually link your device with the app reward system which makes it more like an experience for you when in reality they are tracking your phone just like the Target app, Walmart, etc.
Today, when you download any app, the app will sometimes ask you permission to track your phone. You have the option now to select no instead of it being tracked without your consent.
In today's economy, the limited partners today are losing money because the stock market's going down. Some of them saw their net worth have left, which made them fund the venture capitalists. This will make it so they can't have as much money to spend on the startups they wanna spend it on.
You need to remember to like your new, old, and incoming customers even if they are difficult to work with. Having a good relationship with every customer will collect a better backlog of new potential customers and more money through your business.
Quote of the Show:
“If you're not making money, you can't keep turning out money.” (11:27)
Links:
Twitter: https://twitter.com/Pardees
LinkedIn: https://www.linkedin.com/in/pardees/
Company: https://albaloo.us/ d
Ways to Tune In:
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
Amazon Music/Audible: https://music.amazon.com/podcasts/37228621-2f9c-4905-a223-1844effb49dd
Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
Google Podcasts: https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show
YouTube: https://youtu.be/ervRWWog5vs
Podbean: https://www.hardcorpsmarketing.com/e/behavior-graphics-is-the-new-thing-pardees-safizadeh-hard-corps-marketing-show-episode-316/?token=34830d3e2ae184fb467947d0264a2fc6
Released:
Jan 10, 2023
Format:
Podcast episode
Titles in the series (100)
Insane in the Membrane! The Psychology of Motivation Applied in Marketing - Marli Mesibov - Hard Corps Marketing Show #006: We explore how real scientific theories on motivational psychology can be used to create the ultimate content strategy with Marli Mesibov, VP of Content Strategy at Mad*Pow! Discover with us the power of psychology, what myths get crushed to the bone, the by The Hard Corps Marketing Show