Bill Esch, aka The Kettlebell Warrior started with a background in Olympic weightlifting and discovered kettlebell sport in his late ’20s. After five years of dedicated training, he became the first American male to achieve the rank of Master of Sport International Class in kettlebell sport.   Bill has earned his title as the Kettlebell Warrior: He trained with Russian National Team coaches and competed in Kettlebell Sport for more than a decade.   In his 28 years of owning and working in gyms, Bill has had the privilege of coaching a wide range of people and abilities. For Bill, fitness is an art, and he uses his creativity to keep workouts fresh and clients inspired. Bill helps people defend their health and find the power within to change their lives!   Here are some of thing tings we talked about: How Bill got introduced to the world of kettlebells Kettlebell sport vs kettlebell training  Biggest general misconceptions around kettlebell training Crossfit and its impact on kettlebell exposure  What he’s changed his mind about in recent years  How to eat, sleep and use kettlebells to get shredded  As a world record holder and fitness professional, his advice to his 18-year-old self.     Just to give some context the experience of today’s guest, here are some of Bill’s credentials.    Master of Sport International Class in Kettlebell Long Cycle  IKFF Master Trainer, Level 2  American Record holder, Kettlebell Sport Long Cycle, 85kg weight class  American Record holder, Kettlebell Sport Long Cycle, 78kg weight class    C.H.E.K Golf Biomechanist & Nutritional Lifestyle Coach NASM Performance Enhancement Specialist  USAW Sports Performance Specialist  Certified Metabolic Typing Advisor I.K.F.S.A. Level 1 Coach Schwinn Indoor Cycling Instructor  Balanced Body Pilates Certified Division 1 College Football Player   SHOWNOTES: Kettlebell Warrior Savage Shred Program: https://program.kettlebellwarriorfitness.com/about-course-kb   Bill’s Instagram: https://www.instagram.com/kettlebellwarrior/?hl=en   Bill’s Website: https://www.kettlebellwarriorfitness.com/   BRIAN'S LINKS: The online business podcast https://briankeanefitness.com/business-podcast/   How to move your PT business online course https://briankeanefitness.com/online-business-course/   Rewire Your Mindset course (new): https://briankeanefitness.com/rewire-your-mindset-course/   BKF Online Course: https://briankeanefitness.com/bkf-online/