18 min listen
Using Compelling Language to Define Your Brand -- Doug Gillon // A Fortune 500 Company
FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency
Using Compelling Language to Define Your Brand -- Doug Gillon // A Fortune 500 Company
FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency
ratings:
Length:
16 minutes
Released:
Sep 25, 2023
Format:
Podcast episode
Description
Doug Gillon, Brand Manager at AutoZone, talks about leveraging language and sonic branding in the modern landscape. Data is vital, but connecting with customers involves language and strategy. It's about using data to bolster a strong strategy, aligning your brand with your identity, understanding its importance to your audience, and identifying who cares. Today, Doug discusses using compelling language to define your brand. Show NotesConnect With: Doug Gillon: Website // LinkedIn // TwitterScott Harkey: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Sep 25, 2023
Format:
Podcast episode
Titles in the series (100)
Trends In Building Celebrity Brands -- Lanie Shalek // Jobi by Rebrand Podcast: Marketing Campaigns Explained by the Brand & Agency