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The Role of Marketing in Mergers & Acquisitions

The Role of Marketing in Mergers & Acquisitions

FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency


The Role of Marketing in Mergers & Acquisitions

FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency

ratings:
Length:
18 minutes
Released:
May 14, 2024
Format:
Podcast episode

Description

Chief Marketing Officer Ondar Tarlow from Kinecta Federal Credit Union delves into the intricate world of marketing in mergers and acquisitions. Discover how strategic marketing approaches can align cultures during transitions and ensure a seamless integration of brands post-merger. Ondar shares insights on mitigating risks, maintaining brand consistency, and monitoring key metrics for a successful rebranding strategy in the financial industry.Connect With: Ondar Tarlow: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
May 14, 2024
Format:
Podcast episode

Titles in the series (100)

The Rebrand Podcast tells the stories of the world’s most impactful brand campaigns, as told by the Brands & Agencies who built them. In each episode, you’ll hear about the strategy, framework, launch, & lifecycle of a world-changing marketing campaign. Host: Scott Harkey – Founder of OH Partners – Ranked by AdWeek as a Top 10 Fastest Growing Agency in North America. OHpartners.comProducer: I Hear Everything. We connect brands & content creators with their target audience. iheareverything.com