35 min listen
Customer Engagement Week: Customer Segmentation: How to Market to Real People Using Segmentation -- Tink Taylor // Dot Digital
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Customer Engagement Week: Customer Segmentation: How to Market to Real People Using Segmentation -- Tink Taylor // Dot Digital
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
18 minutes
Released:
Sep 12, 2019
Format:
Podcast episode
Description
Welcome back to Customer Engagement Week on the MarTech Podcast. Each day this week, we're taking a deep dive into the ways you can appropriately engage with your most valuable assets: your customer relationships. Joining us is Tink Taylor, Founder and President at dotDigital, which is the global leader in customer engagement technology. Today, we discuss customer segmentation and how to market to real people using personas. Show NotesConnect With: Tink Taylor: Website // LinkedIn // Twitter The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Sep 12, 2019
Format:
Podcast episode
Titles in the series (100)
Generating Demand Using Email Prospecting and Outreach (Kevin Warner // Leadium) by MarTech Podcast ™ // Marketing + Technology = Business Growth