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Attribution Week: How Big Is the Marketing Attribution Problem? -- Jules Tompkins // CallRail

Attribution Week: How Big Is the Marketing Attribution Problem? -- Jules Tompkins // CallRail

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Attribution Week: How Big Is the Marketing Attribution Problem? -- Jules Tompkins // CallRail

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
19 minutes
Released:
Nov 4, 2019
Format:
Podcast episode

Description

Welcome to Attribution Week on the MarTech podcast. This week we're going to get granular to help you understand some of the best practices and pitfalls in attributing credit to your marketing efforts. Joining us is Jules Tompkins, the Content and Communications Manager at CallRail, a sponsor of the MarTech podcast. In today's episode we discuss how marketers think about solving their attribution problems. Show NotesConnect With:Jules Tompkins: Website // LinkedIn // TwitterThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Nov 4, 2019
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.