Jessica McDonald, Senior Director of Brand Marketing at Altitude Trampoline Park, delves into reaching younger audiences and building loyalty. In an era dominated by video games and social media, parents often struggle to keep their kids active. Yet, companies like Altitude Trampoline Park are bridging this gap by blending gaming and technology with indoor activities, providing the perfect balance of the technology kids love and the exercise they need. Today, Jessica discusses refreshing an evergreen brand for younger audiences.Connect With: Jessica McDonald: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.