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Insights from Leading Marketing Strategies at Lyft & OpenTable

Insights from Leading Marketing Strategies at Lyft & OpenTable

FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency


Insights from Leading Marketing Strategies at Lyft & OpenTable

FromRebrand Podcast: Marketing Campaigns Explained by the Brand & Agency

ratings:
Length:
14 minutes
Released:
Apr 15, 2024
Format:
Podcast episode

Description

Denis Scott, Chief Marketing Officer at CharterUP, delves into growth marketing strategies. Denis’ work with prominent brands like Lyft and OpenTable offers invaluable insights into crafting successful marketing strategies. Through his journey, he’s dealt with the intricacies of marketplace businesses, striking a balance between customer acquisition and engagement, and adapting strategies based on industry dynamics and company lifecycle stages. Today, Denis discusses insights from leading marketing strategies at Lyft and OpenTable.Connect With: Denis Scott: Website // LinkedIn The Rebrand Podcast: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Apr 15, 2024
Format:
Podcast episode

Titles in the series (100)

The Rebrand Podcast tells the stories of the world’s most impactful brand campaigns, as told by the Brands & Agencies who built them. In each episode, you’ll hear about the strategy, framework, launch, & lifecycle of a world-changing marketing campaign. Host: Scott Harkey – Founder of OH Partners – Ranked by AdWeek as a Top 10 Fastest Growing Agency in North America. OHpartners.comProducer: I Hear Everything. We connect brands & content creators with their target audience. iheareverything.com