In this episode, Susan Dean, founder, and CEO of Dean Publishing shares her lessons and thoughts to best answer the question - how to write a bestseller that drives business growth. Insights she shares include:

What is a bestseller and the benefits of writing a bookHow to ensure that your bestseller serves business objectives. What could that look like for B2B companiesHow to write a bestsellerHow to write with your desired audience in mindHow to edit your bookHow to package your book to maximize distribution and reachWhy we should never stop launching our bookWhat does the marketing of a book and bestseller look likeWhy use an editor and someone who understands the publishing worldSelf-publishing vs traditional publishing the pros and consand much more ...

Read more at - https://www.sproutworth.com/how-to-write-a-bestseller-that-drives-growth/