25 min listen
Cameo: Devon Townsend, Co-Founder
FromHitting The Mark
ratings:
Length:
24 minutes
Released:
Jun 21, 2019
Format:
Podcast episode
Description
Fabian talks with Devon Townsend who co-founded Cameo, a platform that lets you book personalized video shoutouts from your favorite celebrities. Devon is 28, received 15.8 million in funding, and runs a 60+ employee company that both Howard Stern and Ellen love, and Snoop Dogg fully embodies. As you may imagine, Devon knows a thing or two about creating a brand that people will love, and he is sharing all of it with you on this episode. Dive right in! I chat with 28-year old Devon Townsend, who quit Microsoft, became a viral Vine comedy star and yet he ended up creating Cameo, a platform that lets you book personalized video shoutouts from your favorite athletes, actors, and entertainers. His 60+ employee strong company, which has received 15.8+ million in funding to date, dispatches over 1,000 videos a day and signed up well over 10,000 celebrities, from Ice-T to Kevin O’Leary and from Charlie Sheen to Snoop Dog who are all happy to send you or your loved ones a personal message anywhere from 5 Dollars up to 2,500 bucks a pop. Cameo was one of TIME Magazine's 50 Most Genius Companies of 2018 and Devon was named to Inc. Magazine’s 30 Under 30 list this year, yet he is happy to connect with you via e-mail if you have any feedback for him. Devon and I discuss creating a delightful and transparent brand, the obstacles of naming and how to craft an authentic visual and verbal brand language that people will freak out over and scream and laugh and cry. Yes, all of the above is possible with Cameo.
Released:
Jun 21, 2019
Format:
Podcast episode
Titles in the series (100)
Plankk Studio: Colin Szopa, Founder: Fabian sits down with Colin Szopa, Founder of Plankk Studio, an on-demand streaming service that lets fitness enthusiasts sweat it out with on the go workouts alongside their favorite fitness influencers. We talk about the art of app naming, how to work with influencers and what branding means to Colin. In this episode, we dive into influencer marketing with Colin Szopa, who created a brand for fitness influencers to connect in deeper ways with their tribes. We debunk the myth that influencers are Prima Donnas to work with, learn about how personal brands support each other versus compete with each other on the same digital platform as well as the art and science of crafting a meaningful and descriptive name for the app store. You can find Plankk Studio in the app store if you are ready to sweat it out with some of the biggest names in fitness. by Hitting The Mark