27 min listen
Toneoptic: Fabian Geyrhalter, Founder & CEO
FromHitting The Mark
ratings:
Length:
44 minutes
Released:
Dec 8, 2023
Format:
Podcast episode
Description
Hitting The Mark is back from its hiatus with guest host Kara Ebel interviewing Fabian Geyrhalter. We wanted to do something special for episode 101, and here we go!You know Fabian Geyrhalter as the host of this show, but today we spin things around and have Fabian in the hot seat talking about his innovative hardware startup for audiophiles and music lovers. Trendhunter calls Toneoptic 'progressive,' Forbes 'revolutionary,' and the Financial Times 'clever.' Fabian shares the hurdles and fails, how he crafted the brand strategy and created bootstrapped journeys and experiences for his tribe, and he dives into all things branding, marketing, and entrepreneurship. An episode as unique as his company's product. Enjoy!
Released:
Dec 8, 2023
Format:
Podcast episode
Titles in the series (100)
Peel Away Labs: Maxwell Cohen, Founder: Fabian Geyrhalter speaks with Maxwell Cohen, who founded the innovative startup that developed Peelaways, the bedding industry’s first multilayered, disposable, waterproof fitted sheet designed for the home, industrial and healthcare markets. Maxwell created his company while in college as a requirement from his parents. Fast forward and he appeared on Shark Tank and flopped. Today Maxwell is successfully running an array of disposable bed sheet brands that are available internationally. He shares how changing the brand name was a game changer for his startup, why the .com still reigns supreme, how carefully crafted words will lead to sales, and how he learned to persevere regardless of how often you hear the word 'no' along the journey – "Just get to that word quicker." You can learn more about his products at Peelaways.com or reach out to him directly via LinkedIn. by Hitting The Mark